Direct AI images
Write visual briefs and evaluate image concepts against the message. This module has 3 lessons and takes about 1h 55m. Each lesson has a creative assignment, a self-review checklist, and a short quiz.
Start module 10 in the Learning LabWrite an image prompt with direction
Describe a composition that supports a content goal.
A visual brief names the subject, setting, composition, mood, colours, and intended use. Describe what matters in the frame instead of adding a long list of unrelated style words.
For a workshop illustration, show a worn notebook beside scrap card on a simple desk. Leave empty space for a heading. Add important event text later in an editor so you can control spelling and size.
Use a tool you already have or draw a thumbnail sketch. Label a generated concept as an illustration when needed so it is not mistaken for a photograph of a real club event.
See it in action
Read the fictional practice brief
FICTIONAL PRACTICE BRIEF: Green Bench is a student repair club. It runs a free notebook-cover repair workshop on Saturday, 14:00 to 16:00, in Room B. There are 12 places. Learners bring one worn notebook; tools and scrap card are provided. Register using the club form. No date, form URL, access arrangements, impact figures, or testimonials have been supplied. Ask the organiser about missing details before publishing. This is a creative exercise, not a real event.
Download source packCreate an image prompt and a manual sketch plan for a workshop poster.
Image prompt
Create a warm editorial illustration of a worn notebook beside scrap card on a desk, with simple green and cream shapes and empty space above.
Layout constraints
Use a portrait composition for a workshop poster. Keep the notebook visible and leave event lettering out of the generated image.
Manual alternative
Sketch the notebook in the lower half of a page, reserve the top for the heading, and label the concept as a practice illustration.
Download this lesson worksheet
The subject and composition serve the message.
Review and refine a visual concept
Choose a visual using the brief rather than novelty.
Inspect the main subject, misleading details, composition, and space for text. A beautiful image can still fail if the notebook is hidden or the frame suggests a different activity.
Ask for one targeted change at a time: simplify the background, move the notebook, or increase the empty space. Keep the original so you can explain why the revision helps.
If you have no image tool, compare two drawn layouts. The review skill is the same: use the purpose and reader need to make a choice.
See it in action
Read the fictional practice brief
FICTIONAL PRACTICE BRIEF: Green Bench is a student repair club. It runs a free notebook-cover repair workshop on Saturday, 14:00 to 16:00, in Room B. There are 12 places. Learners bring one worn notebook; tools and scrap card are provided. Register using the club form. No date, form URL, access arrangements, impact figures, or testimonials have been supplied. Ask the organiser about missing details before publishing. This is a creative exercise, not a real event.
Download source packCompare two imagined concepts: a busy tool wall and a simple notebook on a desk.
Concept comparison
The tool wall has many competing objects. The desk concept makes the worn notebook the clear subject and better matches the repair brief.
Revision request
Keep the simple notebook composition but move it lower in the frame to create enough clear space for the event heading.
Review note
I would inspect the revised concept for distorted objects and misleading tools, then check the heading at a small viewing size.
Download this lesson worksheet
Check that you judged the concept against the brief.
Practical: create a visual direction board
Make two image prompts and two rough concepts, using generated images or hand sketches.
Bring together the two lessons in this module. Make two image prompts and two rough concepts, using generated images or hand sketches. Use the fictional Green Bench source pack, and keep missing details visible in your working notes.
Your finished work should include: A visual brief and two labelled concepts. A selected concept, revision request, and review notes. Keep the actual text in the workspace. For media, describe your file or storyboard, its version, and the decisions it shows. Media files stay on your device; this form saves text only.
Try this review experiment: View each concept at phone size. Check whether the notebook and the space for event text remain clear. Record what changed and why. You may use your own AI tool or work from the supplied sample drafts. Label which approach you used. The checklist checks completeness and your review record, not creative quality.
Your creative assignment
FICTIONAL PRACTICE BRIEF: Green Bench is a student repair club. It runs a free notebook-cover repair workshop on Saturday, 14:00 to 16:00, in Room B. There are 12 places. Learners bring one worn notebook; tools and scrap card are provided. Register using the club form. No date, form URL, access arrangements, impact figures, or testimonials have been supplied. Ask the organiser about missing details before publishing. This is a creative exercise, not a real event.
- Revisit lessons 10-01 and 10-02 and collect your drafts.
- Make two image prompts and two rough concepts, using generated images or hand sketches.
- Use your own tool or the supplied examples. Keep the source facts, prompt, and draft together.
- View each concept at phone size. Check whether the notebook and the space for event text remain clear.
- Revise the work, complete the worksheet, and record any remaining publication blockers.
What to hand in
- A visual brief and two labelled concepts.
- A selected concept, revision request, and review notes.
Reflect on your work
Which change helped the reader most, and what evidence supports that choice?
Save the written work and review notes in Practice. Media files stay on your device. Review quality yourself or with a mentor.
See it in action
Read the fictional practice brief
FICTIONAL PRACTICE BRIEF: Green Bench is a student repair club. It runs a free notebook-cover repair workshop on Saturday, 14:00 to 16:00, in Room B. There are 12 places. Learners bring one worn notebook; tools and scrap card are provided. Register using the club form. No date, form URL, access arrangements, impact figures, or testimonials have been supplied. Ask the organiser about missing details before publishing. This is a creative exercise, not a real event.
Download source packMake two image prompts and two rough concepts, using generated images or hand sketches.
Your finished work
A visual brief and two labelled concepts. Start from the examples in the two earlier lessons, then write your own complete version or a detailed account of your media asset.
Evidence and review
Use this experiment: View each concept at phone size. Check whether the notebook and the space for event text remain clear. Record the observations, source checks, and any unresolved questions.
Revision and next step
Describe a specific change to this assignment and explain how it helps the reader. Keep the previous version for comparison.
Download this lesson worksheet
Check that you included a visual brief and two labelled concepts.
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This page is part of AI Content Creation, a free course of 20 modules and 60 lessons in the engineering.fit( ) Learning Lab. The Learning Lab is built and run by engineering.fit( ), a nonprofit founded by Abdullateef Opeyemi Bakare that helps African engineering students gain research experience. You do not need an account or pay a fee to learn.